Why did you switch from salmon oil to marine microalgae oil?

We’re always looking for ways to improve our products to better meet the needs of both pets and pet parents. We’re transitioning from salmon oil to marine microalgae oil in our recipes because it provides a more sustainable and reliable source of essential omega-3 fatty acids. This ingredient delivers essential nutritional benefits to help promote your pet’s overall well-being — including DHA and EPA to help support brain, skin and heart health — while serving as a more consistent source of these nutrients compared to fish oil sources that vary with season and supply. It’s also a more sustainable choice; every metric ton of marine microalgae oil replaces the fish oil from 73 metric tons of wild fish, equivalent to approximately 3.5 million wild fish.